In my opinion this is an awful idea, as a consumer I go to Instagram to look at photos and watch short videos. If I want to see longer form videos I have other options. I wish companies would stop trying to be something they are not and just get better at who they are. [Instagram plans to launch Snapchat Discover-style video hub TechCrunch](https://techcrunch.com/2018/06/06/instagram-watch-video/)
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